Social Media Characters

Social Media Managers are behind the wave. The frequency has changed; it’s no longer about the perfect picture, or the perfect video edited to a trendy song or audio. Social media has changed!

It’s now about Social Media Characters. I was once a Social Media Manager, then everything changed when I bought the Ray-Ban Meta sunglasses. I started an experiment, which might I add, began via synchronicity.

On a sunny Tuesday in May last year, I had my Meta sunglasses on whilst listening to UK rap duo “Krept & Konan – Don’t Waste My Time”, and ironically, I came to a standstill. The binmen were on their weekly pickup routine, and we had to wait. But when one of them heard the song, everything aligned perfectly. The song, the situation and the dance – he started pointing at his watch whilst throwing the empty bin bag back on the lawn, and I started pointing at my watch, respectfully… all of this recorded via my Ray-Ban Meta sunglasses.

The binman asked why I was filming, I said follow me on TikTok @pulluptv (the experiment began). I became a Social Media Character.

From May till July last year, I followed the same formula with different scenarios and achieved over 1 million plays. I always wanted a million plays, ever since my Masters in Marketing and handling my first social media account for Holiday Inn, to then working for many corporate and private companies, but it finally happened in the most natural way.

Now you know the formula, my experiment is over…

www.pulluptv.com is on sale!